Hi, I'm

Jordan

Communications Executive Innovative Thinker Experienced Leader Team Builder Strategy Expert

Expert in developing and directing comprehensive strategic communication programs · Specialization in media and community relations · Extensive event management experience · Demonstrated leadership, team building and mentoring abilities · Entrepreneurial, innovative thinker

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EDUCATION

Master of Arts
Strategic Communication

University of Iowa

Bachelor of Science
Public Relations

Illinois State University

EXPERIENCE

Director of Communications

2019 – Present

City of Amarillo, Texas

Proactively communicate the City of Amarillo’s mission, message, goals, and activities to its citizens, visitors, and employees

  • Plan, coordinate, manage and direct all aspects of the City of Amarillo’s communications,
    media relations, marketing, and public relations programs.
  • Provide counsel as a member of the senior leadership team in regular strategy sessions
    to cast the vision for intentional, proactive communication of the City narrative.
  • Supervise, mentor and guide a team of professionals in representing the City of Amarillo
    to its stakeholders and the public, including creating communication campaigns,
    monitoring public opinions, and handling organizational branding and marketing efforts.
  • Manage relationships with media outlets and stakeholder groups, oversee City of Amarillo
    social media presence, participate in speaking engagements, and coordinate special
    events.

Chief Operating Officer

2017 – 2019

Footprints Floors

Responsible for the design, implementation, management, and success of the company’s nationwide business development and franchising program

  • Planned, developed, coordinated and directed all communication programs and
    strategies directly contributing to the success of the company.
  • Reviewed, interpreted and navigated complex legal and statutory requirements related to
    nationwide franchising.
  • Ensured consistent communication and guidance to all franchise owners regarding
    company operations and standards.

Director of Public Affairs

2012 – 2016

U.S. Department of Veterans Affairs

National Veterans Sports Programs & Special Events

Provided direct leadership and guidance for the public affairs programs for multiple nationally and internationally attended sports competitions and clinics for disabled Veterans

  • Developed and executed strategic communication plans to promote the programs, goals,
    and impacts of the events.
  • Presented to national, state, and local organizations and media as the official spokesman
    for several national and international programs.
  • Nurtured relationships with national media contacts and pitched positive, impactful
    stories to promote the events.

Public Affairs Officer

2009 – 2012

Eastern Colorado Health Care System

Eastern Colorado Health Care System

Served as a member of the Executive Team, directing the public affairs activities for a multistate regional healthcare system

  • Created and directed programs to disseminate information to Veterans and other
    stakeholders including congressional reports, interactive forums, and health fairs.
  • Worked closely with regional and local media and partner organizations to develop
    successful community outreach events, communication plans, and strategic initiatives.
  • Arranged and conducted briefings and tours of the facilities and programs for
    stakeholder groups.

Director of Development

2007 – 2009

Paralyzed Veterans of America

Created and managed the organization's first communication campaigns to increase regional income-producing efforts

  • Advanced the media and donor relations efforts through newsletter articles, website
    updates, promotional events and other communication efforts.
  • Meet with prospective donor groups to establish effective and mutually beneficial
    relationships.
  • Successfully directed campaigns to fund the organization’s national level events
    including an annual giving effort that significantly increased long-term donations.

Senior Airman (E-4)

1998 – 2002

United States Air Force

Honorably discharged Veteran with multiple deployments and awards directly related to leadership, ethical decision making, and selfless service

  • Deployed multiple times and successfully led mission-critical troop and supply
    movements in support of active combat operations in the Middle East.
  • Honored with numerous commendations and awards including five Air Force
    Achievement Medals, the most awarded to any four-year Airman in United States Air
    Force history.
 

CONTACT

JORDAN D. SCHUPBACH

Connect with me via LinkedIn or the contact form to your right!