Who am I?

Personal Details

  • Name: Jordan Schupbach
  • Location: Denver Colorado
  • Email: jordan@jordanschupbach.com
  • Website: www.jordanschupbach.com
  • Twitter: @jordanschupbach

I’m a communications executive specializing in developing and directing comprehensive strategic communication programs. I have extensive stakeholder relations experience and demonstrated leadership, teambuilding and mentoring abilities. I’m also a husband and father, a Chicago Cubs fan, a live music lover and a coffee addict. I like motorcycles and Texas country music. I’d rather affect change than sit still.

My Professional Background

Work Experience

2017 - Present

Footprints Floors

Chief Operating Officer

Partner with the CEO to ensure daily health of the company, appropriate planning for increased productivity, staff training and overall management. Provide direct leadership for the Footprints Floors franchising program to include developing and overseeing marketing programs, navigating legal requirements, assigning, tracking and reporting statuses of various tasks and ensuring timely completion of all related franchising requirements.

  • Oversee, update and manage the fiscal year marketing plan to include increased social media presence, reputation management and improved stakeholder relations.
  • Created and manage a proprietary tracking system to ensure timely reporting by team members on required tasks
  • Exceeded all franchise development program timelines and production goals in Year 1 and consistently thereafter

2012 - 2017

U.S. Department of Veterans Affairs

Director of Public Affairs

Provided direct leadership in the development and management of all aspects of the public affairs plans for multiple nationally and internationally attended competitions and clinics. Ensured proactive and constructive connections with media contacts and community members. Closely collaborated with major partners and regional organizations to coordinate, manage, and oversee all message designs and outreach campaigns. Recruited, directed and mentored staff members.

  • Developed the guiding Strategic Communications Plan for VA’s National Veterans Sports & Special Events Office
  • Drafted, executed and monitored comprehensive survey programs to quantify the effectiveness of communication programs
  • Managed and contributed to several agency social media channels with a combined audience of over 2.3M subscribers

2009 - 2012

U.S. Department of Veterans Affairs

Public Affairs Officer

Designed and implemented the first official policies and procedures to guide all public affairs activities. Worked closely with regional media and partner organizations to develop successful community outreach events, communication plans and strategic initiatives. Established and nurtured proactive, constructive connections with media and stakeholders.

  • Created and directed programs to disseminate information to Veterans and other stakeholders including professional reports, interactive forums and health fairs
  • Developed comprehensive public affairs programs to guide and ensure consistent, system-wide activities
  • Honored with numerous awards including a Certificate of Special Congressional Recognition from U.S. Congressman Ed Perlmutter

2007 - 2009

Paralyzed Veterans of America

Development Director

Created and managed the organization’s first communication campaigns to increase its income-producing efforts. Specific campaigns were designed to reach the entire four-state region served by the office. Advanced the media and donor relations efforts through newsletter articles, website updates, promotional events and other communication efforts.

  • Successfully directed campaigns to fund the organization’s sponsorship of national level events
  • Designed an annual giving campaign that increased donations by 87% in the first year
  • Research and enrolled the organization in several programs to generate consistent income

1998 - 2002

United States Air Force

Senior Airman

Honor graduate from Basic Training (top 3%). Trained as a 2T151 Vehicle Operator. Received early promotion to E-4 and cross-trained in surveillance tactics, dignitary protection and defensive driving. Deployed multiple times in support of active combat operations in the Middle East and received an Honorable Discharge in 2002.

  • Successfully led mission-critical troop and supply movements during multiple deployments throughout the Middle East
  • Provided protection services, surveillance reports and transportation services to multiple high-ranking military and governmental officials
  • Honored with numerous commendations and awards including five Air Force Achievement Medals, the most awarded to any four-year Airman in United States Air Force history

My Education


- 2007

Illinois State Univerity

B.S. Public Relations (cum laude)

Heavily focused on research and studies of communication theory, this program prepared me to plan, execute and evaluate communication between an organization and its stakeholders, monitor the organization’s environment and counsel executive management on policy and programs. I graduated cum laude, prepared to help my employers improve the quality and efficacy of communication among themselves, their employees and their community.

What I've done

Awards & Recognitions

Certificate of Special Congressional Recognition

U.S. Congressman Ed Perlmutter, CO-7

Outstanding Service Award

United Veterans Committee of Colorado

Certificate of Special Recognition

U.S. Department of Veterans Affairs

Certificate of Commendation

U.S. Department of Veterans Affairs

Numerous Military Citations and Awards

U.S. Department of Veterans Affairs